Headlines and Titles of Works

Q. Is it okay to write “New York Times bestseller” even though the list is called “The New York Times Best Sellers”? The advice in CMOS 8.174 does not really cover this scenario. Thank you!

A. Yes. Unless you’re referring specifically to the title of that list (as it’s styled on the Times website), you can use the name of the publication (New York Times) attributively and treat “bestseller” as an ordinary noun (as you’ve done).

[This answer relies on the 18th edition of CMOS (2024) unless otherwise noted.]